Rules & Fees

Eligibility Period

Entries produced between 17 February 2024 to 14 February 2025  are eligible for entry into the awards.


General Eligibility

  • All work entered into shots Awards The Americas 2025 should have aired/first appeared online between 17 February 2024 to 14 February 2025  
     
  • To classify as being from ‘The Americas’, the work should have been developed through an agency based in North America, South America or Canada.
  • Where there is no agency, the in-house dept should be based in The Americas.
    • If there was no agency or in-house creative dept, the production company should be based in The Americas.
    • If there was no agency, in-house creative dept or production company based in the region, the work is unlikely to be eligible.
    • Entries cannot be made without the permission of the client and/or owner of the rights of the work.
  • All entries must have been created for a paying client except pro bono work for charities and non-profit organisations.
     
  • Spec ads and director's cuts are NOT eligible apart from the New Director category
     
  • For spots below 20 seconds in length, up to three can be featured in one single entry if those spots are from the same campaign, with the same concept.
     
  • Non-English language entries must include English subtitles for judging purposes.
     
  • shots Awards The Americas 2025 retains the rights to disqualify entries which offend national, religious, cultural or racial feelings.


ENTRY FEES AND DEADLINES

31 DECEMBER 2024 -  EARLY BIRD ENDS

(Fees until 31 DECEMBER 2024)

1-4 Entries $295 /entry
5+ Entries $265.50 /entry (10% discount)

24 JANUARY 2025 - ENTRY DEADLINE 2

(Fees between 1 January - 24 January 2025)

1-4 Entries $350 /entry
5+ Entries $315 /entry 5+ Entries $315 /entry (10% discount)

21 FEBRUARY 2025 - FINAL ENTRY DEADLINE (EXTENDED)

(Fees between 25 January 2025 - 14 February 2025)

1-4 Entries $385 /entry
5+ Entries $346.50 /entry(10% discount)

New Director Category Only

Super Earlybird. $190
Earlybird $ 220
Standard $250

Film School *

Super Earlybird $90
Early Bird $120
Standard - $ 150

*Film school students should email shotsawards@extremereach.com to receive a dedicated entry code that will offer a discount.

Payment must be received for all entries before they will be approved for judging.

Payment can be made securely online by credit card at time of submission.
 

Judging

We have jury heads for different categories, or groups of categories, and they and their fellow jury members will decide both the shortlisted work and, after a period of online deliberation, the eventual winners.

Further to this, points will be allocated to shortlisted and winning work, and the respective companies involved in making that work, to ascertain the winners of the company and people categories [listed below], with the company/person gaining the greatest number of points announced as the winner.  Only companies based in the region will be in contention.

The points allocation is as follows:

  • Shortlisted work: 1 point
  • Bronze winning work: 3 points
  • Silver winning work: 5 points
  • Gold winning work: 8 points

The categories for which the above points system is employed:

  • Director of the Year
  • Post Production / VFX Company of the Year
  • Agency of the Year
  • Editing House
  • Editor of the Year
  • Production Company of the Year
  • Music/ Sound Design Company of the Year

Notes for Judges

At shots we recognise the rich diversity of cultures across the region that shape the craft of each individual work. We also recognise that not all our jurors will have the necessary cultural insight to grasp these nuances in their full depth and variety.

For this reason, we encourage you to make use of the ‘Notes for Judges’ section in the entry form. Here, you can explain your work in relation to its native market and audience; what makes this particular piece stand out within the context of the region, and why?  Please do not include any credits in this section