Media Requirements

This category looks at Animation in all of its forms. The work can be entirely animated or use animation to augment filmed footage.

The category is divided into three, Animation style-based subcategories: 2D Animation, 3D Animation and Stop-Motion.

The commercial must have aired on TV, cinema or online.

There is no duration-cap for this category and long-form ‘branded entertainment’ pieces are eligible as long as a brand is attached. For longer-form pieces, if there are certain sections you feel the judges should pay closer attention to, these can be included as an additional clip.

All entries must be the final, aired/brand-hosted version of the spots; director cut versions are not permitted.

Non-English language entries must include English subtitles for judging purposes.

PLEASE NOTE: Animated Music Videos are not eligible for this category and should be submitted into the Music Video category.