Media Requirements

This category recognises commercials that showcase exceptional cinematography whatever the scene. The commercial can have aired on TV, cinema or online (although we bet the DOP wanted cinema).

The category is divided into two, duration-based subcategories: Up to and including two minutes; and above two minutes. There is no duration-cap for this category and long-form ‘branded entertainment’ pieces are eligible as, let’s face it, they’re ads too. There just has to be a brand attached.
For longer-form pieces, if there are certain sections you feel the judges should pay closer attention to, these can be included as an additional clip.

All entries must be the final, aired/brand-hosted version of the spots; director cut versions are not permitted (don’t get sneaky - we check).